Honors Composition: Introduction to Rhetoric
For today's class, we will be jumping into argumentation--first, by reviewing the rhetorical triangle, including audience, purpose, speaker, and persona and then, by applying what we have learned to a Super Bowl ad from 2013.
In the comments section below, answer the following questions:
1) Who is the speaker in "God Made a Farmer?" Describe them as clearly as you can. Remember: there is a difference between saying, "the speaker is John Smith" and "the speaker is John Smith, cross-country legend and first man to run a four and a half minute mile."
2) What/who is the persona the speaker is projecting?
3) Who is the audience for this commercial?
4) What is the commercial's subject and purpose?
Lastly, FOR FUN: "God Made a Factory Farmer," courtesy of Funny or Die.com.
For Homework tonight:
Complete one says/does journal entry on "God Made a Farmer." You may also wish to select a few of your favorite quotes from Funny or Die's version to help emphasize your points. Due in class tomorrow. When you are done, read the handout, "Annotation Guidelines" you received in class today.
"So God made a farmer" not Aristotelian but repetition.
ReplyDeleteThe author appeals to pathos when they talk abut the horse dying
ReplyDeleteI don't know what it is about this ad, but something tells me that it's appealing to farmers
ReplyDeleteThere's a lot of positive traits. Actually purely positive traits
ReplyDeleteI think this commercial's rustic and old-timey feel appeals to Americans' feelings about their farmer heritage.
ReplyDeleteHe appeals to pathos by going through the process of farming and emphasizing the struggle.
ReplyDeleteIt's definitely targeting farmers by showing how hard their jobs are. It is also using the difficult work farmers do to its advantage by making it seem as though farmers prefer the truck, so that others think it is good
ReplyDeleteIt's discussing many positive qualities of farmers, the commercial is definitely designed to appeal to farmers, repeats "So God made a farmer" a lot, appealing to pathos for a farmer audience
ReplyDeleteThe speaker wants to show how important farmers are.
ReplyDelete-Mari
The commercial shows snapshots of different farmers, showing that the world is diverse. The commercial also shows people hard at work or taking care of children and small animals to evoke a feeling from the audience this is pathos. The commercial also plays what sounds like an authoratative voice. The truck is also not featured in all the photos, giving the feeling that this is not an add, it is a part of life.
ReplyDeleteThe commercial associates strength with the truck as they speak of the farmers tough job.
ReplyDelete-Ash
1. The speaker is the truck company.
ReplyDelete2. The persona is a farmer. They used a gruff and friendly voice and text that showed experience in the field.
3.The audience is farmers, the people who can relate to the video
4. The subject is farmers and the positive traits of farmers and the purpose is to sell trucks
Partner: Noah
ReplyDelete1) The speaker is an actor in a studio trying to appeal to the directed audience.
2) The persona is an old, experienced farmer who has been through struggles.
3) The audience is farmers looking for a truck.
4) The commercial's subject is farming and process of it, ending with the truck, and the purpose is to sell trucks to the targeted farmers.
Lif and Katherine
ReplyDelete1.) The speaker is anonamys so it seems more mystical and open for interpretation.
2.) The persona is an experienced and an every man who is relatable.
3.) The audience is farmers, anyone watching the super bowl, or someone who needs a truck.
4.) The purpose is to sell the truck. The subject is hard workers involving trucks.
1. The speaker is likely a voice actor. He has a deep farmer like voice.
ReplyDelete2. He's assuming the persona a farmer or pastor. He talks like a farmer and uses farming experiences that sound like his own.
3. Farmers looking for trucks. Also anybody else looking for a good truck, because farmers need good trucks to do their work.
4. The subject is farmers and how important their work is to the world. The purpose is selling the truck.
My partner was Mari
DeleteThe speaker in "God Made a Farmer" is the man with a raspy voice, which sounds like like a farmer voice.
ReplyDeleteThe persona the speaker is projecting is kind of a solemn, straightforward one.
The audience for this commercial is the average hard-working farmer who values integrity and strength in their work.
The commercial's subject is the tough life and work of a farmer, and its purpose is to associate the strength and values of a farmer with the truck to sell their product.
Written with Ashlynne White
Delete1. The speaker is Paul Harvey. He was a radio broadcaster on ABC radio. The speech played in the ad was a speech he gave in 1978 at the Future Farmers of America convention.
ReplyDelete2. The persona he is giving is one of a farmer with a lot of experience.
3. The audience for the ad was super bowl viewers, but more specifically farmers.
4. The subject was farming, while the purpose was to sell trucks.
Partner - Emilie Morocco
Annie and Ethan
ReplyDelete1. The speaker is the advertising director for Ram Trucks, trying to sell his trucks.
2. The persona sound like a rural pastor might, speaking to a gathering of people.
3. The audience of the commercial could be the american people, as American heritage is tied closely with farming. The end of the commercial says "to the farmer in us all", which indicates this.
4. The subject is farmers and the purpose is to sell trucks.
The commercial is comparing the hard work required for farming to the work that the Ram trucks can provide for the farmers while they are working
ReplyDeleteWhen the commercial mentions that the farmers put in 112 hour work week that is using data, so it is logos.
ReplyDeleteThis commercial seems like it is directed everybody even though a farmer is the main character because of the word choice at the end "for the farmer in all of us"
ReplyDelete"To the farmer in all of us" seems like they are trying to communicate that everyone complex and has character traits that are polar opposites. So the truck you should get is the truck that is made for everyone
ReplyDeleteJordan Theriault
ReplyDeleteThere appears to be a lot of alliteration, as well as repetition of "so god made a farmer".
Deeperly, there always appeared to be the idea of a farmer being strong and mighty directly adjacent to how soft, and gentle he is using images such as children. Seems to be pathos.
Mainly Pathos for arguments. Since the purpose of the commercial is to convince its viewers to buy the truck, it uses images and words that many potential truck-buying people will aspire to. It also attempts to convince those who hadn't considered buying a truck to go do so.
ReplyDeleteHe is addressing farmers and how hard working they are and how many different roles they have to play.
ReplyDeleteGrace Sewell and Madison Leonard
ReplyDeleteThe speaker is a man with a raspy voice, possibly a farmer.
The persona the man is portraying is a man who either is a farmer or has a strong belief in the need of farmers. He also appears to be someone who is very hardworking.
The audience appears to be people in the market for a truck, or more specifically farmers who need trucks.
The subject is farmers and trucks, the purpose was to convince the audience as to why a purchase of a truck is a good purchase.
This comment has been removed by the author.
ReplyDeletePartner: Ryan
ReplyDelete1. A hardworking farmer with a voice which implies that he has done a lot of work.
2. A hardworking person who is a farmer. He has been through a lot of work and the people in the audience can relate to him because they have also done a lot of work.
3. The audience is the people watching the commercial and it is directed at the people who work hard.
4. The purpose is to sell the truck and make it seem like a hardworking person's truck. The subject is about the hard work involved in farming.
1. The speaker is the man with the raspy voice who is likely a paid actor.
ReplyDelete2. The persona is a farmer who knows the hard work people go through.
3. The audience is everyone who can see the commercial and speak English.
4. The commercial's subject is farming. And the purpose is to convince the audience to buy a Ram truck.
James Hawkes and Toben Streevy
1. The speaker is a man who has a raspy voice
ReplyDelete2. The persona is very serious serious and straightforward
3. The audience is directed to anybody who can see the commercial but is directed to people who is going to buy a ram truck
4. The hardwork that farmers and trucks put in and the purpose is to sell trucks
Jordan Theriault and Christian Chagnon
ReplyDelete1) The speaker is Paul Harvey
2) The persona he projects is a hard-working farmer who has a family.
3) The audience of the commercial is everyone, even though it is delivered in commercial form.
4) The subject is farming, but the purpose of the commercial is for the audience to buy a truck.
Emerson and Sadie
ReplyDeleteThe speaker could also have been a farmer, though he is unnamed; he is mainly just pointing out how hardworking farmers are, and how important they are to us.
2. The persona the speaker is projecting is a hardworking, loyal farmer who has a lot of experience.
3. The audience for this commerical, though it does pander to farmers, could be anyone- told by the end note "to the farmer in all of us".
4. The subject is farmers; the purpose is to persuade the audience to buy their truck (and that farmers are important).
This comment has been removed by the author.
ReplyDeleteJonathan Goodwin & Rachel London
ReplyDelete1. The speaker is most likely the farmer, explaining his work and his life's purpose.
2. The speaker is trying to make his persona a farmer.
3. The target Audience is anyone who is relatively "hard working".
4. The subject is basically the purpose of a farmer. The purpose is trying to sell the truck to people who are most likely to buy it.
1) A famous radio man explaining on a radio how hardworking, kind, strong, and friendly farmers are and that's why god created them.
ReplyDelete2) The classic farmer, whether male or female. Who obviously owns a farm
3) Farmers in search of a car/truck that suites them
4) To support a truck by saying it is for farmers and persuade the audience to buy the truck
1. The speaker is Paul Harvey who is a radio personality.
ReplyDelete2. The persona that the speaker is projecting is someone that believes farmers have a very difficult job, and he might have been made to be a farmer himself.
3.The audience for this commercial is people who hold farmers beliefs in high regards.
4.The commercials subject and purpose is farmers, and the purpose is to sell trucks.
Rachel and Quinn
ReplyDelete1. The speaker is a generic voice you'd hear on the radio in the 20th century.
2. The persona the speaker tries to show is a hardworking, kind of all around stereotypical American with strong values.
3. The audience is anyone who views the ad, because at the end it says "To the farmer in all of us." It also seems to be more targeted towards Americans, just because it really highlights typical American ideals like hard work and perseverance.
4. The subject is farming, and how much work it takes to be a farmer, and the purpose is to convince people to buy the truck by like showing that the company is really big on American ideals and stuff.
1) The speaker in "God Made a Farmer" is a 20th century radio personality. He was likely chosen for his voice and vocal cadence.
ReplyDelete2) The persona is a hard working farmer, who is both caring enough to take care of many animals and save wounded animals, and hard enough to work every day at length to care for his animals, crops, and provide food and a good living for him and his family. He is extremely hard working and dedicated to his craft.
3) The audience of this commercial is likely any American, as we have a very hard working, agricultural, rural past. It speaks to the "rugged individualism" that Americans feel defines our country and distinguishes us from other nations. It is to speak to the "hard working rugged individual" that many people feel that they have within them.
4) The subject of the video is farming and a hard agricultural life. This video exclusively talks about how hard farmers have to work to be successful. In addition, the purpose of the video is to sell trucks. The commercial does this by trying to speak to "the farmer in all of us" and trying to strike an emotional, patriotic chord with the audience. This is likely a pathos appeal, as it fills the listener with a sense of pride for the US and inspires them to work hard, potentially.
Jay, Eunseo, and Ethan
Daniel K and Annie M
ReplyDelete1.The speaker is Paul Harvey. He was a popular radio broadcaster for ABC radio who was born in Tulsa, Oklahoma.
2. The persona projected by the speaker is someone who resonates with the American farming values. Someone who is hard-working and values his/her family and work the most. A character who many Americans can identify with.
3. The audience of the commercial is farmers and anyone who identifies with the values of American farmers and their hard life that the speaker shows in the video.
4.The subject of the commercial is the American farmer. The purpose is to persuade the audience of buying a truck by using pathos since it is emotionally appealing and engages with the emotions of the audience.